The Inside adds menswear-inspired furniture collection
NEW YORK – The Inside, a direct-to-consumer website offering fast-fashion for the home, has launched a menswear-inspired furniture collection.
“From the dapper suiting of the Art Deco age to the sleek stylings of 1990s Versace, the evolution of menswear has remained a decades-long touchstone for interior design,” said Christiane Lemieux, co-founder and CEO of The Inside. “Menswear evokes a glamour and formality during the fall and winter that is celebrated in both fashion and home — a natural return to layering and texturizing.”
Lemieux said the collection is inspired by timeless menswear fashion motifs throughout the 20th century, from the pinstripe suit to the vintage tie, by incorporating pattern and color to challenge the traditional conventions of masculine interiors.
The menswear collection includes three new fabric additions:
- Ziggurat – an homage to the art deco age of modern elegance
- Scattered Dot – an all-over dot pattern inspired by vintage ties
- Fairfield Stripe – a handsome, classic pinstripe reminiscent of the suits of yesteryear.
Each pattern is available for personalization across all of The Inside’s indoor and outdoor furniture, from beds, ottomans and throw pillows to its new line of sofas.
The Inside partnered with notable personalities who shared their personal interior design inspirations, including Megan Collins, creator of men’s style blog The Style Girlfriend; Michael Dubin, founder of the Dollar Shave Club; Jonathan Neman, founder of restaurant chain Sweetgreen; Maxwell Ryan, founder of Apartment Therapy; fashion designer Peter Som; Anthony Sperduti, founder of creative studio Mythology; and Curtis Stone, a celebrity chef and TV personality.
This menswear inspired launch comes on the heels of CB2 teaming up with GQ Magazine last week to unveil a new collection of Mid-Century Modern furniture and accessories that are designed to reflect today’s man.